Air freight that keeps a global fashion cycle moving

Gosselin supports a Belgian fashion label with door-to-door air freight from its Asian production network to warehouses in Belgium and international destinations, helping the brand manage nine collections per year across more than 40 countries.

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40+ countries

Fashion brands international market presence

99.9% by air freight

Almost all garments shipped by air

10+ years of cooperation

Long-standing Asian logistics partnership

150 shipments, 125 tonnes

Annual flow in the partnership's early years

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Executive summary

Keeping a fast-moving fashion brand supplied worldwide

Our clients international fashion business depends on moving new collections quickly from Asian production partners to warehouses and markets around the world. With nine collections released every year and almost all garments transported by air, Gosselin provides the door-to-door coordination and Asian logistics expertise needed to keep the supply chain responsive.

the challenge

Managing an unusually high-frequency fashion cycle

Our client operates a demanding collection calendar that goes well beyond traditional summer and winter launches. The Belgian fashion label produces nine collections each year, including pre-collections, flash collections of around 40 items, themed capsules of approximately 15 items and an annual beachwear collection.

This pace puts pressure on every stage between the drawing table and the point of sale. They design their clothing in Belgium while working with selected production partners in Asia, creating a geographically dispersed supply chain that needs to respond quickly to changing collection schedules.

The majority of its clothing therefore cannot afford slow transport. Around 99.9% of the company’s garments are shipped by air freight, making speed, reliability and consistent execution central to the logistics operation.

One coordinated air freight flow from Asia to global markets

Gosselin manages this clients logistics from its Asian production network, coordinating shipments from production facilities to central warehouses in Belgium and other destinations around the world.

The operation is structured around door-to-door delivery, allowing Gosselin to coordinate the movement of high-end fashion products while balancing the three requirements that matter most to our client: price, quality and speed.

Gosselin’s Thailand-based team provides local expertise close to the production network, with specialist knowledge of the textile sector. A long-standing relationship between our clients import/export team and Gosselin’s Asia business development team also provides continuity across the supply chain.

The partnership has been running for more than 10 years. Despite a five-hour time difference between Asia and Belgium, communication remains responsive, with the Gosselin team providing updates and answers according to our clients operational needs.

the impact

Reliable logistics behind nine annual collections

Gosselin’s air freight and door-to-door coordination give our client the logistics responsiveness required to maintain a high-frequency international fashion calendar. The established Asian network provides local knowledge close to production, while central coordination connects those origins with warehouses in Belgium and other global destinations.

The result is a logistics setup designed around our clients commercial reality rather than a standard seasonal supply chain. Frequent product launches, short sales cycles and international distribution can be managed through an established logistics relationship that understands the specific requirements of fashion cargo.

The partnership also reduces the coordination burden for our client. Rather than managing each production movement independently, the company can rely on Gosselin’s textile expertise and established contacts to oversee the logistics process from production through to delivery.

conclusion

A long-term logistics partnership built for fashion

Our clients international growth requires logistics that can match the pace of its collections. More than a decade of cooperation, combined with Gosselin’s Asian network, textile expertise and air freight capabilities, provides the responsive door-to-door logistics needed to support the brand’s continued international presence.