Executive summary
Genk-Zuid as a European crossload hub for major world tours
Beyond its regular warehousing operations, Gosselin's Genk-Zuid site recently supported 2 international worldtours, two large-scale touring productions requiring fast, high-volume crossload logistics. Equipment for both tours arrived at Genk-Zuid through different transport modes, air freight and inland waterway respectively, before being resorted and reloaded onto trucks for onward distribution to venues across Europe.
the challenge
Moving large touring productions on a fixed schedule
Major touring productions operate on schedules with no flexibility: equipment must reach each venue in time for the next show, regardless of volume or distance. For the first tour, four cargo flights of production equipment landed in Liège and needed onward transport, temporary storage and eventual redistribution to multiple European destinations. The second tour presented a different challenge: eighty containers arriving by inland waterway had to be unloaded, sorted and reloaded onto road transport within a very tight window, with the entire Genk-Zuid site occupied by trucks during the operation.
the impact
Genk-Zuid proven as a hub for complex, time-critical event logistics
Both projects demonstrated that Genk-Zuid can absorb high-volume, time-critical crossload operations without disrupting its core storage activities. Handling forty inbound trucks and one week of storage for the first tour, alongside unloading and reloading eighty containers for the second tour within two days, showed the site's capacity to manage large, fast-moving volumes under pressure. According to Serdar, these projects confirm that Genk-Zuid is well equipped for complex logistics assignments where speed, flexibility and tight planning are essential, reinforcing the site's role in event and tour logistics alongside its established warehousing operations.
conclusion
A proven site for high-speed, high-volume tour logistics
Successfully crossloading equipment for two major world tours within days shows how combined air freight, inland waterway transport and terminal capacity at Genk-Zuid support demanding, time-critical event logistics across Europe.
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